4. Music, and not only the music but the song production is just as important, if not more important, to the success of your song. Your goal is to get the listener engaged within the first 10 seconds! So, the music intro and lead into the first verse needs to be very catchy and interesting. You’ll notice that most of your favorite songs have either a lead guitar, piano, or some other instrument that has a “hooky” and distinctive melody that starts the second you press play. This is VITAL.